Nonprofits are the third largest industry in the U.S. bringing in $410B in donations every year of which $31B comes from online giving. That seems like a lot, but a full 85% of online donors never finish the process because the forms are unnecessarily long and not user-friendly. Our tech combines donor psychology with e-commerce best practices to maximize donations. By converting more donors to give higher amounts, we generate 3x the donations of traditional donor flows.
- $31B donated online to U.S. nonprofits in 2017.
- 32% donor conversion rate vs 15% industry standard.
- Collected over $1.2M in nonprofit donations since January 2018 launch.
- Generates 3x the donation revenue.
- 45 nonprofit clients. Zero attrition.
- 3,300 transactions to date.
- Founders invested $200K and raised $265K from angel investors.